Product Sampling & Consumer Events
Effective positioning directly in front of the main entrances and exits to 40 of the UK’s busiest train stations, office areas and key retailers. Trade development achieved by sampling in front of retailer head offices, with consumer sales sent to convenience and supermarket stockists.
Attractive product displays and graphics to show off the four new flavour variants, presented from trikes and sampling display trays. Design, build and touring of high visibility roaming sampling carts, across the UK to launch the new range of Kellogg’s Special K bars