The creation of an eye catching Pepsi tunnel to increase retail sales and brand activation through supermarket sampling at Morrisons
- Creation of an unmissable, giant sized Pepsi tunnel walk through experience located in front of the entrance of flagship Morrisons, to engage all shoppers on arrival.
- Shoppers invited to walk through the immersive tunnel with swirling lights to a sampling and branded merch area at the end.
- Sip sampling across the Pepsi flavour range, with high quality branded merch to be won as prizes for shoppers who make purchases of any Pepsi product on the day. With over 3000 samples given out over the 3 days.