Product Sampling Experiential Marketing kfc-case-study-experiential-sampling-university-student-roadshow-with-facebook-twitter-social-media-

KFC – Student Tour

KFC – Experiential Sampling University Student Roadshow

  • Experiential sampling roadshow, sampling the new KFC Pulled Chicken, and interacting on social media.
  • Conversion, branding of vintage American Airstream Trailer, bespoke buzz-wire game, in Deep South theme.
  • Advance interactions with students on Facebook/Twitter, with thousands of students engaged each day.
  • Successful creation of valuable online content for KFC created and sales uplifts across each city visited.

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