Branded claw machine games are a fantastic way to engage shoppers inside your event area by bringing out their competitive side and giving them a chance to win a prize! The aim of the game is to guide the claw in different directions to grab a prize from inside the machine. Claw machine games can be personalised with branded graphics and lighting to create an eye-catching centre-piece for your event area. They can be filled with various branded prizes to suit your campaign and budget.