Lidl has over 900 stores across the UK, making it an ideal supermarket to accelerate your brand growth. Sampling options are available for both the private label branded products that Lidl stock and for the suppliers of Lidl’s own label products to activate retail sales growth.

Did you know you can use sampling to activate your sales at Lidl Supermarkets?

Generating ROI of your product lines at Lidl has never been easier with the help of expert guidance from supermarket sampling team at LINK.

Lidl Supermarkets – In front Of Store Sampling

Lidl stores are located in both busy high streets and suburban areas. These entrance areas and carparks in front of stores enable the creation of a pop up sampling experience to engage thousands of shoppers coming in and passing by. With expert guidance, we will select the most relevant and best-selling stores, which will deliver the highest yield immediate sales uplifts for your brand.

Lidl Supermarket – In Store Sampling

On a more compact scale, LINK can secure sampling area inside the supermarket to engage shoppers and drive immediate sales results for your product range. The indoor event area means a smaller sized sampling counter that can be used to meet and greet potential customers with your sample on arrival. Ideally suited for ambient products that don’t need more complex catering.


See what you can do at other supermarkets

Are you looking to grow sales at Lidl?


To discuss a bespoke campaign plan to suit your brand and budget, make contact with the expert team at LINK. The experienced campaign planners will guide you through the options for displays, catering and sales activation.

You’ll then receive a fully itemised costed proposal, scalable in size to suit your budget. The costs will typically include everything needed except the sampling stock. All aspects of design, production, store liaison, event staffing, logistics, catering consumables, print and expert reporting will be included to the usual LINK high standard.

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