B&M PRODUCT SAMPLING
You can create targeted B&M product sampling campaigns that increase product awareness, encourage product trial and drive immediate retail sales growth. Discover opportunities for using sampling to drive your Rate of Sale outside of the biggest B&M flagship sized superstores, retail park stores and busy high street stores.
B&M Product Sampling – Outside High Street Stores
Portable street sampling enables brands to engage shoppers and drive purchases outside selected B&M high street stores across the UK. LINK can design, build, staff and manage a compact sampling experience that captures the attention of passing shoppers and encourages immediate product trial and purchase.
This activation is ideally suited to busy town centres, pedestrianised shopping streets and local high streets with strong footfall. Locations can be selected to align with your target audience, and where required, LINK will secure the necessary permits and permissions to ensure compliant on-street sampling activity.
B&M Product Sampling – Outside Retail Park Stores
For a larger-scale brand experience, you can create an immersive experiential event space directly outside flagship B&M stores. These activations can incorporate product sampling, live demonstrations, interactive games, competitions and engaging brand experiences designed to drive trial and sales.
B&M’s largest stores are typically located within busy retail parks and major shopping destinations, providing access to high shopper volumes and family-focused audiences. LINK can design, build, staff and manage your activation, delivering a multi-location tour across as many B&M stores as your campaign objectives and budget allow.
See what you can do at other discount retailers
Are you looking to grow sales at B&M stores?
MAKE CONTACT
To discuss a bespoke B&M product sampling campaign plan to suit your brand and budget, make contact with the expert team at LINK. The experienced campaign planners will guide you through the options for displays, catering and sales activation.
You’ll then receive a fully itemised costed proposal, scalable in size to suit your budget. The costs will typically include everything needed except the sampling stock. All aspects of design, production, store liaison, event staffing, logistics, catering consumables, print and expert reporting will be included to the usual LINK high standard.