Give a Good Demo and You’ll Make a Sale

Consumers are keener than ever for new experiences. You can attract, engage and inspire your target consumers with new understanding and familiarity of your products, to drive your sales growth using targeted teams of highly trained, enthusiastic product demonstrators.

Why choose LINK as the agency for your experiential or in store product demonstrations?

As the UK’s Gold Award winner for ‘The UK’s Most Effective Retail Sales Experience’ in both 2022 + 2021 + 2020 + 2019 + 2018, LINK are uniquely well positioned to provide you and your team with the effective strategy, guidance and implementation to ensure that your experiential brand activation actually delivers real retail results.

Our proven track record spans across 23 years within every type of environment, to suit your brand and its core audience. You can use us to access all types of retailers including electronic goods, DIY and tools, motoring and cosmetics. Our campaigns reach all types of events, including consumer shows, trade exhibitions, sports, cultural festivals and lifestyle events of all types.

What can I achieve with outsourced product demonstration teams?

You can quickly expand your network of properly briefed, talented brand ambassadors who are trained on the USPs of your product usage and advanced consultative selling. With these flexible teams of demonstrators, you can co-ordinate campaigns across all types of retail environments, events and location types across the UK. This enables you to create immediate and sustained sales uplifts by capitalising on seasonal trends and industry events.

How will the product demonstrators be trained up to effectively represent my brand?

You can tap into LINKs unique portal of enthusiastic brand ambassadors who are confident, experienced sales professionals. We will guide both you and them through the creation of a ‘brand induction’ session, to bring these teams up to speed on the technical capabilities, language and methods to showcase your range in a way that will activate desire in the hands of consumers.

LINK’s advanced understanding of consumer behaviour and retail psychology runs through every campaign we organise, ensuring your activity attains the greatest possible sales results.

Explore Some Effective Product Demonstration Campaigns

Pierre Fabre Case Study

Gardena Case Study

Bosch – In Store & Retailer Demonstrations

Pogo Plug Case Study – In Store & Retailer Demonstrations

Positec Worx

Wagner Spraytech


Karcher Vacuum Demonstration

Explore Award Winning Insight & Strategy Ideas

    Your Details


    Or if you have two minutes, give us some extra details

    Campaign mission

    Please rank the below campaign goals in order 1 to 5









    Activity Location Options

    Which types of locations are of most potential interest

    Key Retailers: Major Supermarkets / Convenience Retailers / Discount Retailers
    High Footfall Locations: Eg: High streets / Train Stations / Suburban High Streets
    Targeted Consumer Events: Eg: Food Festivals / Athletic Events / Niche Events
    Exhibitions & Trade Shows: Eg: Lunch! / National Convenience Show / Grocery Aid
    Somewhere else? Eg: Head Offices / National Landmarks / Media Houses / etc

    Key Stockists

    Please list the most important stockists to drive sales uplifts to

    Supermarkets: Asda / Morrisons / Tesco / Sainsburys / Tesco / Waitrose / other
    Convenience & Discount Retailers: Co-op / Iceland / Discount Retailers / Independent



    Fan Oven
    Warming Cupboard
    Commercial Microwave
    Commercial Air Fryer
    Convection Oven
    Pizza Oven
    Deep Fat Fryer
    Bain Marie
    Water Boiler


    Which types of job roles do you expect will be required from LINK?

    Promotional Staff – roaming sampling, consumer interaction
    Catering Chef – takes the lead on food preparation and efficient catering
    Catering Support – sample prep support cleaning, stock replenishment runs, etc
    Social Media Staff – encourages participation and sharing on social media
    Game Play Staff – organising interactions and rewarding participation



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