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By: Andrew Braithwaite

Product demonstration promotional team

22 Jan2020’s most effective product demonstration locations for power tools and garden machinery.


Where are the most effective product demonstration locations for 2020? In the months leading up to the Q2 retail trading period,...Read More
Experiential Marketing Product Sampling Barclays-Bank-Case-Study---Flagship-Store-Launch-and-Event-Production

17 JanExperiential Marketing: Relevant, Fun & Inclusive.


Experiential Campaigns Make Marketing Relevant, Fun & Inclusive As consumers it would be fair to say that we don’t like most...Read More
soft-cup-case-study-personal-care-sampling-and-demonstrations-in-boots-cosmetics-department-stores

03 DecHow to give a product demonstration and make a sale


How can you enhance your brand’s product demonstrations - to massively increase engagement and really drive your sales at trade shows...Read More
Product sampling campaign for True Nopal outside Waitrose

22 AugHelp shoppers see, try and buy your products


Product sampling delivers better sales than in-store display campaigns In the never ending fight for product sales and market share brands...Read More
Experiential Marketing Product Sampling Princes-Jucee-Fruit-Drink-Cordial-Beverage--Tactical-Roaming-Sampling-High-Streets-Shopping-Areas-Families-

22 AugProduct Sampling & People Power


Product Sampling & People Power It's easy to understand how commercially minded brand owners and over stretched marketing teams can start...Read More
True Nopal social media photograph with happy consumer

13 AugWho needs sales when you have friends and followers


FMCG Brands need sales not soft metrics A cursory glance at the UK’s latest advertising expenditure figures will show brands are...Read More

24 JulFour key food trends for autumn/winter


How to drive seasonal product sales this autumn and winter Whilst it may seem unusual to be thinking about autumn and...Read More

02 JulHow not to fail with product launches


If you are planning the launch of a new FMCG product this must be a challenging and exciting time for you...Read More